The Master Innovator Skills Overview

The Methods and Tools to Identify New Opportunities and Move them Through Risk-adverse Companies

Introduction

The Master Innovator Skills Overview is a fast-paced program designed to give technical and marketing leaders the skills to drive innovation projects and move big ideas through complex corporate environments. 

We focus on key methods and approaches at the front end of innovation to provide the foundation of success for corporate innovators. The workshop builds these skills through learning key concepts, industry examples, interactive exercises and personal assessments, including:

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• How to quickly and accurately evaluate ideas and build idea proprosals

• How to manage an idea pipeline and innovation projects

• How to work effectively with executives toward corporate innovation goals

• A complete framework for determining the customer and market potential for new opportunities

• A step-by-step plan for developing a 30-Day idea proposal

Program Summary

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Part 1: THE FOUNDATIONS OF INNOVATION 

• Critical innovation success factors

• Understanding corporate and executive risk

• Effective use of data to mitigate executive risk

• The importance of Minimum Realistic Asks

• Assessing your innovation environment

• Creating an idea score score card

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Part 2: KEY TACTICS OF GREAT INNOVATORS 

• Secrets of great innovators

• How innovators match needs to emerging trends

• The secrets of “seeing” opportunities

• What is your innovator profile?

• Case Study:  Innovators in action

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Part 3: SELECTING IDEAS AND MANAGING THE PIPELINE

• Understanding idea and innovation portfolios

• Creating an effective idea score card

• Fast-cycle idea development

• Using a one-page idea proposal for optimal decisions

• Effective Minimum Realistic Asks to get funding

• Exercises: Managing an idea portfolio and making tough decisions

Part 4: 30 DAY IDEA DEVELOPMENT PLANS

• Creating a 30 Day idea plan

• Critical a 30 Day plan activities

• Finding customers at the right points

• The secrets and best use of rapid prototyping

• Getting the right data to support your proposal

• Case Study: 30 Days idea development in action

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Download a complete outline here.

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Who Should Attend

Anyone who wants to get a solid foundation in how to be an effective innovator. This is ideal for:

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• Product managers 

• Product marketing managers

• Aspiring engineers and product developers

• Product, project and program managers

• Entrepreneurs

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What’s Included

• The registration fee includes:

• A comprehensive E-book with tools, examples and key learnings

• Lunch and refreshments are also included

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Dorian Simpson

MBA. BSEE. Consultant. Author. Certified NPDP.

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ATT. Motorola. Intel.